Many content producers offer discounts for upgrading catalogued or imported content on “disc to digital” versions with UltraViolet rights. This has a number of advantages:
Digital offers may also include upgrade offers from past purchases on the Kaleidescape Movie Store or from purchases in your UltraViolet Library.
Browse Digital Offers to see the latest offers available.
Why aren't there digital offers for every movie or TV show that I own?
Not all movies and TV shows are enabled for digital offers by the content provider. Some movies and TV shows only become available some number of months after their theatrical release. If your disc purchase included an UltraViolet redemption code and you have linked your UltraViolet Library to the Kaleidescape Movie Store, check My Movies to see if the movie or TV show is available for free download.